Easy Cinema is another company under the EasyGroup brand, which continues the ethos of offering customers real savings on their services.

Easy Cinema have a DVD archive of over 56,000 titles which includes near enough every DVD release in the UK. EasyCinema also stock a wide range of Blu-Ray and HD DVD titles, which continues to grow each month.

EasyCinema DVD rental offer a combination of Pay As You Go, and per month membership packages. In contrast to other online DVD rental services, Easy Cinema uses a credit based system where customers choose a package that offers them a set amount of credits to be used each month (1 credit is equal to 1 DVD rental).

Each EasyCinema DVD credit has a retail value of £1.99, with the minimum amount of credits set at 4, with the maximum being 10. The three different rental packages that Easy Cinema offer allow customers to have a set number of DVDs at their home at any one time, ranging from 1 to 3.

The EasyCinema DVD rental credits expire 3months/90 days or when they’ve all been used for rental purposes. Once all the credits have been used up, customers are able to purchase me, if they select the Auto Top Up option during the sign-up process, EasyCinema will automatically add a fresh batch of credits to your account.

Easy Cinema’s different approach to pricing means that light users of the service are given great savings, and will benefit from the added flexibility that their Pay As You Go style structure offers.

Other rental services for example charge around £9.99 per month for 1 disc at a time Unlimited subscriptions.

The EasyCinema DVD rental service make use of LoveFilm’s DVD stock and supplies, so customers of the service will in turn benefit from the same quick turnaround rate and quality of service one would expect from LoveFilm.